Sales reps who don’t listen, miss the opportunity to build rapport, uncover buyer needs, and let the prospect know you understand their world. However, listening can be very difficult. Too often, salespeople are waiting for their turn to talk or thinking about what to say next, instead of truly listening to the prospect.
→ Avoid common mistakes
→ Build trust and rapport with customers
→ Understand their needs
→ More effective sales conversations
→ Save time creating content
→ Save money on external sales trainers